GREENERY PANTONE 15-0343 The secret color cabal

GREENERY The secret color cabal announced PANTONE 15-0343 as the new refreshing and revitalizing shade, Greenery is symbolic of new beginnings. 

Greenery bursts forth in 2017 to provide us with the hope we collectively yearn for amid a complex social and political landscape. A refreshing and revitalizing shade, Greenery is symbolic of new beginnings.Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate. Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront - it is an omnipresent hue around the world. A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality. Greenery reflects the emergence of biophilia in office design. A recent global study suggested a 15% boost in employee creativity and well-being and 6% increase in productivity when work spaces are infused with natural elements such as greenery and sunlight.

 in ASE file format for Adobe® Applications.
sources: leatrese eishman,  Laurie Pressman, procato, research firm Human Spaces